Motor Vehicle Retailers of Ontario

Driving Relationships Between Ontario’s New Car & Truck Dealers, Consumers and Government

The new reality of mobility with continued industry-leading member advocacy. 


Member Services

Automotive Careers

Events & Training

MVRO Programs


About us

Over 1000 Active Members

MVRO members generated and supported 85,300 jobs in Ontario

1 in 20 of all retail jobs in Ontario are directly sustained by our members


Our Members Make Up One Third of All New Vehicle Dealers in Canada

Industry Updates

New $5,000 Minimum Fine for Curbsiders Now in Effect

  MARKHAM, December 7, 2023 – On December 4, 2023, the legislation that doubles the minimum fine for illegal, unlicensed car dealers – commonly referred to as curbsiders – took effect. Bill 139, the Less Red Tape, More Common Sense Act, 2023, has received Royal...

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Lubrico Warranty Customer Contest

LUBRICO is offering to pay or subsidize any Dealer who wants to attend the MVRO President’s Member Vendor Conference a trip into luxury at Secrets® Akumal Riviera Maya in sunny Mexico! The trip is already 70% sold out so please register early to avoid disappointment....

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Event Calendar

The Women Driven Program is back in person! We’re dedicated to growing our community through a series of in-person events across Ontario in 2023. Join us for a unique evening event to grow your network & community. Reconnect with friends & industry partners through shared stories, celebrations, and education all while enjoying food & drinks. All TADA events are gender inclusive and all are welcome to support the Women Driven mission. When we create a community, we affect growth in our industry, amplifying the opportunities available for all.

Supporting Our Communities

For more than 110 years, TADA’s members have proudly supported a variety of community initiatives, amateur sports teams, and charitable projects in their respective localities. We invite you to learn more about us, how our members contribute to the growth of your community, and how we help consumers make informed decisions when purchasing a new vehicle. 

A Special Thanks to Our Premier Partners



Join the over 1000 New Car Dealers in Ontario! Get the support and services to help fuel your businesses success as part of the Trillium Automobile Dealers Assocation.